I am a consumer psychologist who explores how cultural values influence consumption decisions, how people respond emotionally in different situations, and how materialistic values influence the way we consume. I am particularly interested in understanding how consumers make choices that could impact their health and financial well-being and promote environmental sustainability.
PhD, Business Administration, University of Michigan–Ann Arbor
MA, Social Psychology, University of Michigan–Ann Arbor
MBA, Marketing, University of California–Los Angeles
BBA, Accounting, York University