Cynthia Jasper 2018

Cynthia Jasper

Chair of the Department of Civil Society and Community Studies, Professor
Civil Society and Community Studies Department; Community and Nonprofit Leadership Major
Office 4153

Cynthia Jasper, Vaughan Bascom Professor of Women and Philanthropy, is currently chairing the Department of Civil Society and Community Studies. Dr. Jasper’s research interests include consumer behavior and management within the retailing settings, women and philanthropy, and succession and management issues in family businesses. She authored a publication entitled “Women’s Leadership in Philanthropy” for the Encyclopedia of Nonprofit Organizations. Her past positions include Chair of the University of Wisconsin Library Committee and treasurer of the American Council on Consumer Interests.

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  •  Jasper, C.R. & Savikhin Samek, A. (Forthcoming 2015) Improving Charitable Giving in the Developed World. Prepared for “The Use of Field Experiments to Address Developed World Policy Issues,” Eds, John List and Robert Metcalfe. Oxford Review of Economic Policy, 31(1).
  • Vincenti, V., Browne, L., Betz-Hamilton, A., Jasper, C.R. (Forthcoming 2015) Secrecy and Elder Power of Attorney Financial Exploitation Within the Family System. Journal of Consumer Education.
  • Hu, H. & Jasper, C.R (2015). The Impact of Consumer Shopping Experience on Consumer Channel Decision. Academy of Marketing Studies Journal, Volume 18.
  • Faust, V., Jasper, C.R., Kaufman, A., & Nellis, M. (2014). Cooperative Inquiry in Human Ecology: Historical Roots and Future Applications. Family and Consumer Sciences Research Journal, 42(3), 267-277.
  • Jasper, C.R. (2014) Charity and Philanthropic Giving. In Reiboldt W. and Horn Mallers, M. (Ed.) Consumer Survival: Encyclopedia of Consumer Rights, Safety, and Protection. New York: ABC-CLIO. Volume 1, 108-111
  • Jasper, C.R. (2014) The Jungle. In Reiboldt, W. and Horn Mallers, M. (Ed.) Consumer Survial: Encyclopedia of Consumer Rights, Safety, and Protection. New York: ABC-CLIO. Volume 2, 545-547
  • Jasper, C.R. (2014) American Council of Consumer Interests. In Reiboldt, W. and Horn Maller, M. (Ed.) Consumer Survival: Encyclopedia of Consumer Rights, Safety, and Protection. New York: ABC-CLIO. Volume 1, 18-20
  • Jasper, C.R., Vincenti, V., & Goebel, K.P. (2014, Spring) The Candle. Power of Attorney and the Financial Exploitation of Elders: Impact on Families, 95 (1), 14-15.
  • Jasper, C.R., & Waldhart, (2014), Internet and Distance Channel Use and European Consumer Complaint Behavior. The International Review of Retail, Distribution and Consumer Research, 23(2), 137-151.
  • Jasper, C.R., & Waldhart, P. (2012). Employer Attitudes on Hiring Employees with Disabilities in the Leisure and Hospitality Industry: Practical and theoretical implications. International Journal of Contemporary Hospitality Management, 25(4), 577-594.
  • Jasper, C.R., & Waldhart, P. (2012). Retailer perceptions on hiring prospective employees with disabilities. Journal of Retailing and Consumer Services. 19(1), 116-123.
  • Jasper, C.R. (2010) Women’s Leadership in Philanthropy. In Agard, K.A. (Ed.) Leadership in Nonprofit Organizations: A Reference Handbook (pp. 242-249). Thousand Oaks, CA: Sage.
  • Jasper, C.R. (2010) Connecting with the Conscious Consumer: Products Inspired by Nature are Appealing to Consumers who have an Eye on Natural Health and Wellness. Contact Lens Spectrum, Special Edition Publication 2010, 16-19 (Invited to contribute).
  • Jasper, C.R. (2010) Bio-inspired Products and the Conscious Consumers. European Edition of Contact Lens Spectrum (Invited to contribute).
  • Hu, H. & Jasper, C.R. (2010) A Revisit to the Theoretical Model of Store Image and its Application to Chinese Consumers. Journal of International Consumer Marketing, 22 (2), 1-13.
  • Sanguanpiyapan, T. & Jasper, C.R. (2010) Consumer Insights into Luxury Goods: Why They Shop Where They Do in a Jewelry Shopping Setting. Journal of Retailing and Consumer Services, 17 (1), 152-160.
  • Lennon, S.J., Ha, Y., Johnson, K.K.P., Jasper, C.R., Damhorst, M.L., & Lyons, N. (2009) [Originally published online July 15, 2008] Rural Consumers’ Online Shopping for Food and Fiber Products as a Form of Outshopping. Clothing and Textiles Research Journal, 27 (1), 3-30.
  • Hu, H. & Jasper, C.R. (2007) A Qualitative Study of Mall Shopping Behaviors of Mature Consumers. Journal of Shopping Center Research, 14 (1), 39-60.
  • Lennon, S.J. M., Johnson, K. K. P., Jolly, L.D., Damhorst, M.L., & Jasper, C.R. (2007) A Longitudinal Look at Rural Consumer Adoption of Online Shopping. Psychology and Marketing, 24 (4), 375-406.
  • Hu, H. & Jasper, C.R. (2007) A Cross-Cultural Examination of the Effects of Social Perception Styles on Store Image Formation. Journal of Business Research, 60 (3), 222-230.
  • Jasper, C.R. (2006) The Role of Women Business Owners and Women Executives as Philanthropists. In Shaw-Hardy, S. (Ed.) New Directions for Philanthropic Fundraising. San Francisco: Wiley. 55-68
  • Heck, R.K.Z., Danes, S.M., Fitzgerald, M.S., Haynes, G.W., Jasper, C.R., Schrank, H.L., Stafford, K., & Winter, M. (2006) Role of family in family business entrepreneurship. In P.Z. Poutziouris, K.X. Smyrnios, & S. Klein, (Eds). Family Business Research Handbook. International Family Enterprise Research Academy (IFERA) & Edward Elgar Publishing.
  • Hu, H. & Jasper, C. R. (2006) Social Cues in the Store Environment and their Impacts on Store Image. International Journal of Retail and Distribution Management, 34 (1), 25-48.
  • Jasper, C.R. (2006) Retailing and Older Consumers. In Schulz, R. (Editor). The Encyclopedia of Aging. New York: Springer Publishing Company.
  • Oh, H. & Jasper, C.R. (2006) Processing of Apparel Advertisements: Application and Extension of Elaboration Likelihood Model. Clothing and Textiles Research Journal, 24 (1), 15-32.
  • Johnson, K.K.P., Yoo, J.J., Rhee, J., Lennon, S., Jasper, C.R., & Damhorst, M.L. (2005) Multi-Channel Shopping: Channel Use Among Rural Consumers. International Journal of Retail and Distribution Management. 34 (6) 453-466.
  • Jung, H.J. & Jasper, C.R. (2005) The Relationships between Women’s Satisfaction of their Lower Body Parts and Their Overall Weight Satisfaction: A Study of Women in their Twenties to their Fifties. Journal of Fashion Business, 9 (3), 1-7.
  • Johnson, K.K.P., Lennon, S.J., Yoo, J., Jasper, C.R., & Damhorst, M.L. (2005) Variables Discriminating Among Rural Online Shoppers and Non-Shoppers of Apparel and Home Furnishings Products. Clothing Research Journal, 3 (2), 67-77.
  • Hu, H. & Jasper, C.R. (2004) Men and Women: A Comparison of Shopping Mall Behavior. Journal of Shopping Center Research, 11 (1), 113-131.
  • Jasper, C.R., Goebel, K.P., & Lee, Y. (2003) Business Issues: Retirement Planning/Succession and Other Business Issues for Home-Based Business Owners. In Heck, R.K.Z., Puryear, A.N., & Tombline, P.A. (Eds.). A toolkit for home-based entrepreneurs. NY, NY: Baruch College, Lawrence N. Field Center of Entrepreneurship and Small Business. 113-124.
  • Social Entrepreneurship
  • Philanthropy
  • Women’s Giving Behavior
  • Consumer Behavior
  • Family Voices Tutoring and Mentoring Program in South Madison