Picture of Cliff Robb

Cliff Robb

Associate Professor
Consumer Science Department; Personal Finance Major
Office 4202
“A goal without a plan is just a wish.”

– Antoine de Saint-Exupery

My research interests include financial decision-making (with an emphasis on the relationship between financial knowledge and observable financial behavior), college student financial behavior, and financial satisfaction and well-being.

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PhD, Personal Financial Planning, University of Missouri–Columbia
MS, Consumer Economics, University of Alabama–Tuscaloosa
BA, Psychology (minor: History), University of the South


Center for Financial Security
Institute for Research on Poverty

Social Media

Twitter: @CliffRobb

Advanced Consumer Finance (CNSR SCI 627)

Family Financial Counseling (CNSR SCI 675)

Robb, C. A., Schreiber, S., & Heckman, S. (in press) The role of federal and private student loans in homeownership decisions. Journal of Consumer Affairs.

Robb, C. A. (2017). College student financial stress: Are the kids alright? Journal of Family and Economic Issues, 38(4), 514-527.

Robb, C., Babiarz, P., Woodyard, A., and Seay, M. (2015) Bounded rationality and use of alternative financial services. Journal of Consumer Affairs, 49(2), 407-435.

Robb, C. A. (2011). Financial knowledge and credit card behavior of college students. Journal of Family and Economic Issues, 32(4), 690-698.

Robb, C. A., & Woodyard, A. S. (2011). Financial knowledge and ‘best practice’ behavior. Journal of Financial Counseling and Planning, 22(1), 36-46.

Robb, C. A. & Sharpe, D. L. (2009). Effect of personal financial knowledge on college students’ credit card behavior. Journal of Financial Counseling and Planning, 20(1), 25-43.