Explore the world of commerce and technology from a people-first perspective. As a RCB major you’ll learn to research, improve, and better understand the global customer experience with the support and guidance of SoHE faculty, a team of industry experts and researchers. Coursework integrates analytics and statistics with retailing, consumer science, and business courses.
SoHE’s RCB graduates work for diverse and rapidly growing retailing companies around the globe. Technology and management jobs have been in high demand for several years and are only expected to continue their rapid growth.
Types of Retailing and Consumer Behavior Careers:
Social Media/Community Management
Omnichannel Supply Chain Management
Merchandise or Inventory Planning/Allocation
Consumer Behavior/Insights, Market Research
Consumer Relationship Management
Where Are They Now?
Below is a snapshot of the different positions and organizations R&CB alumni have found employment with 1-3 years post-graduation.