Enroll in Summer 2017 Design Thinking Courses
SoHE, the leader in design thinking at UW-Madison, is offering two DS 501 SUMMER courses open to all students. Both courses focus on the human-centered approach to innovation that is valued by today’s leading organizations and companies.
Design Thinking for Transformation
Living the Good Life
DS 501, Lecture 001, 3 credits
May 30-June 18
Monday-Thursday, 1-5 p.m.
Design Thinking for Inspiration, Innovation & Implementation
Local to Global
DS 501, Lecture 002, 3 credits
June 19-August 20
Tuesdays and Thursdays, 1-4 p.m.
What is Design Thinking at SoHE?
At SoHE we understand that when the design process is applied as a problem-solving strategy, the success rate for innovation dramatically improves. Design thinking is at the core of successful strategy development and organizational change.
Appreciating good design is easy. It is the process behind it that often goes unnoticed, and yet it is this process that molds and shapes the design’s impact. At SoHE we are working towards making the design process more visible because we know that design thinking contributes to everything from product development to services to responding to societal challenges.
“I’ve learned that Human-Centered Design can apply to a vast range of contexts and that it can empower us to create opportunities. It has shown me that having an entrepreneurial mindset is more than business ownership, creativity is more than an artistic ability, and innovation is more than a great idea.”
—Tayler N., SoHE graduate student and University Innovation Fellow
Design Thinking Courses at SoHE
We believe that design thinking is a creative act that is both reflective and intentional. Our courses are set up to allow students the creative freedom to rethink how they solve problems and develop resources to replace, augment, and enhance their problem-solving skills.
“Design thinking can be described as a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.”
– Tim Brown CEO, IDEO