Author Archives: Danielle Croegaert

Colony Brands Logo.

Talking Change with Colony Brands

Retail Leadership Symposium (Consumer Science 250) By Students Alexander Elias, Caroline Duffy, Meggie Donley, Janelle Davies, Haley Coulthart, and Rebecca Cohn This April, the students in the CS 250 Retail Leadership Symposium course had the unique opportunity to hear Jessica Polfer (Talent Acquisition Manager) and Ivy Kobbervig (Senior Organizational Development Manager) from Colony Brands speak […]

Grocery Carts

Acquisitions and Taking Action

Retail Leadership Symposium (Consumer Science 250) By Students Bailey Fischer, Alicia Godoy, Sophie Gentine, Chad Hendricks, Mikayla Elliott, Thomas Feustel, and Alexis Falci    “If Costco and Whole Foods were to have a baby, who would be their offspring?” HINT: The cousin of Trader Joe’s! That’s right, Roundy’s! Roundy’s was welcomed to the world in […]

Ross Dress for Less Logo

Off Price On Top

Retail Leadership Symposium (Consumer Science 250) By Students Nick Knoche, Seungyeon (Linda) Kang, Carianna Juliano, Cullen Jozwiakowski, Andrew Jones, Taylor Johnson, Matthew Isaac, Ellie Hoffmann-Avina, and Adriana Hernandez After the Retail Symposium class met with Ross Store’s Alyssa Upton (District Manager) and Chanel Horton (Store Manager) on March 15, 2017, there was a huge take […]

International Home + Housewares Show Logo

Retailing Students Get Inside Look Into Home and Housewares Industry

Students in the Retailing & Consumer Behavior major had the unique opportunity to attend the annual International Home + Housewares trade show in Chicago on March 20, 2017. Along with over 50 students from universities across the country, this group networked with CEOs, vendors, inventors, and buyers. Discussions flourished about the future talent of the home and […]

Von Maur Logo

SoHE Welcomes the New Store in Town

Retail Leadership Symposium (Consumer Science 250) By Students: Sadie Kvistad, Alina Benun, Carly Lanzkowsky, David Lee, Drew Manchester, Greg Marcus, Iman Madison, Jingjing Li, Sidd Sridher, Taylor Kuehn, Kelsey Kominowski & Tony (Haoyang) Li SoHE welcomed guest speaker Lauren Corwin (Recruiting Manager) from Von Maur department stores to speak in the Retail Leadership Symposium class […]

Blain's Farm & Fleet Logo

Blain’s Farm & Fleet: Leading the Retailing Industry with Family Values

Retail Leadership Symposium (Consumer Science 250) By Students Riley Nilsen, Nia Newton, Sean Naumann, Sophia Nabi, Daniel Mosch, Angie Morrow, Jason Molus, Isabel Miranda, Delaney Mielke, Maggie McNeil, and Ellie Martin On March 1, 2017, the Retail Leadership Symposium welcomed Blain’s Farm & Fleet to our class, specifically the owner of the company herself, Jane […]

Bananas at a grocery store

New School Grocery: Tech, Trends and Talent

Retail Leadership Symposium (Consumer Science 250) By Students Kelsey Pulera,Winnie Nyakaru, Emily O’Neill, Sul Hee Park, Robin Peeters, Lili Peich, Amanda Percarpio, Demitra Philosophos, Cassandra Piette, Rachel Piltser, Vladimir Predko, Maheen Quraishi The Retail Leadership Symposium class welcomed speakers from four companies in the grocery business to share their insights and expertise on subjects from tech […]

Tom's Shoes

Retail Activism: To Boycott or Buycott?

Retail Leadership Symposium (Consumer Science 250) By Students Tory Rylance, Tori Rustad, Molly Russell, Elana Roth, Emma Ross, David Toles, Sarah Rodgers, Jack Ritzman, Caitlin Riley, Zachary Riemer, Bianca Ricker, Rachel Frambs Money talks! Where your dollars go, or don’t go for that matter, means something. Sparked by a Wisconsin Public Radio feature by Dee Warmath of […]

Footlocker-Sneakers

Company Values and the Bottom Line

Retail Leadership Symposium (Consumer Science 250) By Students Minjae Son, Madison Smith, Ryan Shea, Annette Shaw, Alexandra Serota, Georgia Dorfman, Christina Sorce, Natalie Scumaci, Eliza Schuman, Tristan Schlultz, Bradley Schultz, Adam Schimberg It can be said with a strong amount of confidence that every company wants to do good in the world. Companies have values […]

Target Store

Work Somewhere You Love

Retail Leadership Symposium (Consumer Science 250) By Students Elizabeth Wanzer, Benjamin Wanke, McKenna Wall, Jordan Vanden Wymelenberg, Taylor Turk, Katharine Torchio, Zachary Thiede, Katie Steib, Clara Stedman, Ian Sprosty, Ryan Soohoo SoHE welcomed Maryam Becker (Senior Campus Recruiter), Andrea Herrald (Senior Campus Recruiter), and Kristin Tilleson (Executive Team Leader) from Target to the Retail Leadership Symposium […]

Kohl's Department Store

Kohl’s: Making a Difference in the Community

Retail Leadership Symposium (Consumer Science 250) By Students: Claire Zettl, Julia Zerull, Brenden Zarrinnam, Lauren Zanotelli, Anna Zahn, Kelsey Yanisch, Xingtong Xu, Emma Woods, Kristin Wolfe, Megan Whitehouse, Naomi Welter, Matthew Watters The Retail Leadership Symposium class welcomed Kohl’s on January 25, 2017. Mike Tack (Senior Manager- Early Talent), Melissa Smith (University Relations Recruiter), Alicia […]

Robot at NRF BIG Show

Celebrating #retailsfuture in NYC

The future of the retailing industry shines bright with talent. Over 600 college students—the up-and-coming leaders of retail—gathered together in New York City this January at the National Retail Federation’s annual trade show. Amongst the University of Wisconsin-Madison’s contingency of 31 students included several that were honored for their achievement and dedication to the future of […]

Lands' End Logo

Lands’ End: An Organization True to its Founding Values

By Students Taylor Anderson, Gina Granberg, Matthew Greenstein, Chenoa Moore, Kara Quinette, and Emma Bakke On December 7th, the Retail Leadership Symposium class welcomed Adrienne Bestul (Director of Employee Services), along with employees, Nicole Moyer, Jenna Ehrensaft, Claire Krzykowski, Corey Moody, and Andy Crye from Lands’ End. Headquartered in Dodgeville, Wisconsin, Lands’ End is a […]

Milwaukee Tool Logo

Personal Branding 101 with Milwaukee Tool

Written by students Kelli Krueger, Brighid Pesch, Lexi Cuta, Lexi Hoffman, Kristen Cobb, Mariela Cruz, Rachel Samdahl, Breanna Blazei, Adam Hlavacek, Brent Larson, Jasmine Zeidan and Emily Toboyek The Retail Leadership Symposium class welcomed Badger alum Jon Finch, VP of Training and Recruiting from Milwaukee Tool on November 16, 2016. Milwaukee Tool is a company based out […]

Walgreens Logo.

Redesigning Store Experience with Walgreens

By Students Ilana Nemerow, Zachary Wheeler, Amanda Pigos, Mariah Lax, Jannike Heide, Philip Vongkhampsay, Daniel Grace, Sum Yi Cheng, Jenna Byrne, Maria Rocha, Cassandra Bocchieri, and Lydia Stahle On Wednesday November 9th, Rory Smith spoke to students in the Retail Leadership Symposium. Smith is a School of Human Ecology alum (Interior Design, 2006) and currently […]

Fiskars Logo.

Making Every Day Extraordinary with Fiskars

By Students Emily Levin, Mitchell Johnson, Mackenzie Loftness, Mackenzie Kohn, Tristen Guelig, Jayme Getelman, Samantha Strupp, Juannan Jia, Christopher Wilson, Cara Naimi, and Blake Kobak You probably know Fiskars as the company with the orange scissors, however they are much more than just this iconic product. Fiskars is the second oldest company as it was […]

Danielle DiFerdinando

When Retail & Design Collide: A Conversation with Entrepreneur Danielle DiFernando

By Students William Sanford, Allison Schmertz, Maxwell Loescher, Minsum Lim, Rachel Lieber, and Hannah Peper   Founder and Creative Director Danielle DiFerdinando is the owner of the successful handbag company Danielle Nicole in New York City. Her drive to succeed led her to start a handbag business when she was only 18 years old. During […]

Under Armour Logo.

A Look Into Under Armour’s Retail Strategy & Innovation

By Students Danielle Weber, Jenna Sorenson, Megan Lund, Derek Hegna, Kelly Burkart, Justin Schlidt, Samantha Georgson, Greta Schmitz, Emily Vlasak, Emma Brandenburg, Salina Xiong, and Yi Liu Under Armour entered the market in 1996 and changed the entire landscape for performance based athletic apparel. Kevin Plank, CEO and founder, began the company based on a revolutionary […]

Colony Brands Logo.

Empowering Consumers with Colony Brands

By students DJ Spurling, Gabrielle Medved, Sara Kanizsai, Kylie Bromley, Natalie Herold, Peter Janssen, Nick De Leon, Krystal Jacobs, Zoe Jalil, Brooke Levin, and Jessica Vikser On October 5th, Russ Davis (President of Montgomery Ward and Seventh Avenue) and Jessica Polfer (Talent Acquisition Manager) from Colony Brands spoke to the Retail Leadership Symposium class. Colony […]

Maurices Logo.

Maurices Introduces Students to Women’s Specialty Retail

By students Emily Izenman, Elizabeth Stecker, Jessica Boruff, Trent Watt, Jessica Hackel, Destiny Rodriguez, Lindsey Wolfe, Michelle Smith, Claire Conroy, Zachary Theide, Nicole Smith, Jake Murray & Mark Herzberg On Wednesday, September 21st, speakers Katie Wicklund (Recruiting Specialist), Andrew Ross (Director, Real Estate), Lucas Chubiz (Merchant Training Specialist), and Cecilia Kushava (Area Sales Leader), from […]

Hy-Vee Presenter Jamie Franck

Retail Leadership Symposium Explores Organizational Culture with Hy-Vee

  By students Jordan Becker, Tim Schumann, Aaron Sykes, Allison Hartwig, Sophie Auerswald, Katherine Nelsen, Wei Chen, Christian Avina, Taylor Hedl, Sophia Minter & Julia Berman Hy-Vee is an extremely profitable company that is most well known for being a popular Midwestern grocer. However, they have recently decided to become involved in all facets of […]