Office: 4212 Nancy Nicholas Hall
Department of Consumer Science
School of Human Ecology
University of Wisconsin-Madison
Nancy Nicholas Hall
1300 Linden Drive
Madison, WI 53706
Lydia Zepeda is a professor of consumer science at the University of Wisconsin-Madison. She is a faculty affiliate of the Gaylord Nelson Institute for Environmental Studies, Latin American and Iberian Studies, Development Studies and Women’s Studies. Her PhD, Masters and undergraduate degree are in agricultural economics. She received the 2008 Letters and Sciences Exceptional Service Award for her work with First Year Interest Group (FIG). She received the 2006 School of Human Ecology Excellence in Outreach Award for her work with Troy Gardens, an urban community garden and CSA with youth education programs. Her research includes producer and consumer attitudes towards genetically engineered foods and labeling. She has also investigated producer decisions on sustainable farming practices and farm family labor. Her current research focuses on consumer attitudes and behaviors towards organic and local foods, utilizing quantitative and qualitative methods, including photographic food diaries. She teaches courses on household economics and sustainable, socially-just consumption.